We’ll discuss the pros and cons of different tools, share some lessons learned, and swap a few tips and tricks.
Being able to sell online has some tremendous advantages—it’s convenient for your customers, it can help you reach more markets, and during this past year it often proved to be an essential tool for essential businesses. But these platforms that are designed to make things easier also come with their share of complications, limitations, and headaches.
There are a lot of e-commerce solutions out there, each with unique strengths and weaknesses. And each farm has its own specific needs. How did you find the platform that works best for you? And if the one you’re using isn’t meeting all of your needs, what factors determine if you should switch to a new one or find a creative solution to work with what you’ve got?
This session will be most relevant for farmers who already use an e-commerce platform, but those who have just started to explore selling online will find some helpful advice.
Kristin Illick, Liberty Gardens
Robert Todd, Down to Earth Harvest
Ben Wenk, Three Springs Fruit Farm
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