Posted: Thu, September 23, 2021

Kutztown, PA job

Phone Number: 6106831400


The Organic & ROC Market Coordinator will assist all farmers across Pennsylvania and the United States in connecting with organic and regenerative organic market opportunities, and work in reverse to establish supply chains and connect buyers with producers. The Market Coordinator will report to the Consulting Director & Consulting Program Manager and work indirectly with the Communications and Marketing Department. The Coordinator will also aid in the development of educational programming with the Education Department. This position will work remotely in Pennsylvania, with potential to report 1-2 days per week to the Rodale Institute Main Campus in Kutztown, Pennsylvania. This position will require extensive travel.

Essential duties and responsibilities:
Travel within the Pennsylvania region and other relevant areas to consult with farmers about organic and regenerative organic market opportunities
Build strong, productive relationships with industry personnel to connect farmers to markets
Retain a proprietary list of producers and leads that can foster a stronger supply chain
Provide advice to producers on:
Crop rotations
Soil fertility management
Field equipment
Cover crops
Crop storage and processing
Develop marketing strategies to connect organic consultants with farmers through print, social media, and video outlets
Work with the Communications Department to help tell and transmit “farmer stories”
Write articles, journals, press releases, etc.
Stay up-to-date on information concerning certification to ensure standards and policies of the producers comply with the USDA National Organic Program (NOP)
Translate Good Agricultural Practices (GAP), Good Manufacturing Practices (GMP), the Food Safety Modernization Act (FSMA) and other relevant add-on certifications/regulations to farmers and producers
Knowledge of market trends and supply chain conditions
Perform other duties as assigned by management

Experience working in sales of organic and natural products
Strong supply chain background
Knowledge of organic industry
Strong customer service and interpersonal skills
Written and verbal communications skills
Strong organization and planning skills
Hold a valid driver’s license
Bachelor’s degree in the field of Agribusiness, Marketing or related degree
Desire to become IOIA-trained in Processing & Handling

Extensive traveling across Pennsylvania to visit farmers
Frequent out-of-state travel to meetings and conferences
Other Expectations:
Trustful and respectful to all staff and visitors

Additional Information:
To Apply: Please send a cover letter and resume to Elaine Macbeth, Director of Finance/HR, at

About Rodale Institute: Rodale Institute is a 501(c)(3) nonprofit dedicated to pioneering organic farming through research and outreach. For seventy years, the Institute has been researching the best practices of organic agriculture and sharing findings with farmers and scientists throughout the world, advocating for policies that support farmers, and educating consumers about how going organic is the healthiest option for people and the planet.